1.2 Momentum Protocol™

You fixed your energy. Now we make execution automatic.
You don’t need hype. You need mechanics that get the first domino down and keep it falling
Startup operators who stack Energy + Momentum report 2–3x more execution in 7 days — without more hours, willpower, or caffeine.
Momentum — without monk mode
Start Ugly: 60 seconds to a trash draft Still feel fried? Rebuild Energy First → Energy Protocol
Section 2/3 Momentum Protocol
Get Moving. Stay Moving. No Motivation Required.

  • “I’m stuck at slide 1, day 3.”
  • “We talk about the work, not ship it.”
  • “I overthink; then the day is gone.”
  • "I know I need to be more consistent"

80% of founders who try War Mode once… never skip it again

A high-contrast shot of a messy workspace featuring crumpled papers, sloppy handwriting, chaotic sketches, and rough notes displayed on a screen. In the foreground, a man begins to type on a keyboard, embodying a carefree, unbothered attitude toward perfection. The background is dark, accented with subtle blue and red lights, creating a cinematic composition. The overall aesthetic is gritty yet clean, devoid of neon or magical effects. The image should be in 8K clarity, showcasing zero grain and realistic t
Start Ugly

Pain it kills: Perfectionism paralysis.

Time: Immediate | Boost: +3x speed to first draft

How to do it:

  • Start the task with the worst version you can imagine
  • Make it purposely bad
  • Don’t judge, just move

Effect:
Suppresses self-censorship.
Unlocks flow. Momentum follows ugly beginnings.

Measurable Metric: Time-to-first-meaningful-output < 10m.

Ultra-cinematic shot of a man standing at a desk, leaning forward with aggressive intensity, hands on the desk as if about to attack a task; dark masculine background; sharp rim lighting in blue and red; strong shadows; high-contrast muscles and posture showing urgency; no glow effects, just dramatic lighting; 8K, ultra-sharp, no grain, high-performance photography aesthetic.
5-Minute War Mode

Pain it kills: Hesitation + dopamine deficit.

Time: 5 min | Boost: +45 min of flow

How to do it:

  • Set a 5-minute timer
  • Choose the task you’re avoiding
  • Move fast — quantity over quality
  • Do it aggressively (stand, type, move)

Effect:
Typically unlocks 30–45m of flow

Measurable Metric: # of War Mode blocks/day = 1–2.

Close-up of a man’s hand pushing the first large domino forward; shallow depth of field with a long line of dominos fading into darkness; blue and red accent lighting; dramatic shadows; clean, premium, masculine aesthetic; no glow; ultra-sharp 8K macro detail; symbolic of action triggering momentum.
Domino Technique

Pain it kills: Scattered effort

Time: 10 min | Boost: +2x output clarity

How to do it:

  • Choose the single task that makes others easier
  • Do it first, before anything else
  • Use War Mode if you feel stuck

Effect:
Massive momentum from one win.
Triggers compounding action.

Measurable Metric: Domino completed before 11am/ first 6 hour block (yes/no)

A clean minimalist shot of a man opening a laptop with purposeful intent; strong focus on the hands and hinge; subtle blue/red rim lighting; dark background; cinematic shadows; symbolic objects like a checklist or timer faintly visible; ultra-sharp 8K photography; no energy effects, no sci-fi elements — grounded, disciplined, high-performance aesthetic.
Momentum Anchors

Pain it kills: Decision fatigue.

Time: 5 sec/anchor | Boost: auto-execution habits

How to do it:

  • Hardwire action with if-then protocols.
  • Create mini triggers: “If I open my laptop → I start top task.” “If I finish task → I reset for 30 sec.”
  • Repeat daily to install

Effect:
Reduces thinking. Replaces delay with instinct.
Momentum becomes automatic.

Measurable Metric: Anchor compliance streak (days).

A dynamic shot of a man stretching his shoulders or shaking off tension beside a neatly organized desk. The man is in a minimalist environment with a dark masculine background, showcasing high-contrast tones. Subtle motion blur is applied to his hands and arms to convey movement. Blue and red accent lighting enhances the high-performance mood, while the overall composition maintains ultra-sharp 8K clarity, emphasizing a clean and modern aesthetic without any glow effects.
3-Minute Transitions

Pain it kills: Phone spirals between tasks.

Time: 3 min | Boost: rapid task switching

How to do it:
1 min: shake off tension
1 min: organize space/tools
1 min: define next goal clearly “My next win is ____.”

Effect:
Transitions from task to task with zero drag. Focus stays clean.
Distraction dies.

Metric: Transition compliance ≥ 60%. We're Human remember

💥 MOMENTUM — Bottlenecks Stack

You just unlocked the bottleneck around Momentum — but it rarely travels alone.

Energy: Fog, context-switching, and scattered starts.
Friction: Drag between intent and action

You’ve started to move consistently and faster — this means nothing if it doesn’t finish.

Want to see what’s still stealing your throughput?

Ultra-cinematic portrait of a founder/operator sitting at a desk in a dark room lit with subtle blue/red rim lighting. A clean systems dashboard hologram softly illuminates his face, representing Energy, Momentum, and Friction protocols. He looks focused, calm, and powerful, analyzing bottlenecks. No magic, no neon — just tech-inspired light reflections. High-performance photography, 8K realism, crisp edges, zero grain.
Unlock Friction

🧠 “This all makes sense, but my team doesn’t do clean projects
—
it’s meetings, fires, follow-ups. How do I get momentum in that?”

Exactly — most work isn’t clean or linear. It’s about removing stall points so even messy work moves


That’s why we built the Weekly Rhythm Sprint to install momentum across chaos.(Without adding tools or hours)

✅ We tailor install steps by role — from ICs to leads
✅ We run your first week with you — nothing left to guess
✅ Everyone joins two short huddles — blockers cleared, decisions made
✅ You’ll see measurable throughput gains in 7 days

A small startup team gathered around a whiteboard and a laptop displaying a Notion board. The founder is actively drawing or dragging sticky tasks labeled WIP, Blocked, Next, Owner, Deadline while the team engages in discussion, pointing at the board. The scene captures warm, collaborative startup energy, with team members dressed in casual clothing, reflecting a modern minimalist office vibe with standing desks. Soft warm light illuminates the space, accented by subtle blue and red highlights to convey a s
👥 RUN IT WITH YOUR TEAM (7-DAY SPRINT — $1K) (Invite only)